Privacy Policy

Last updated: October 28, 2026

Welcome to The Samator (PT Samator Land). We are firmly committed to protecting and respecting the privacy of our visitors and service users. This Privacy Policy outlines how we collect, use, store, disclose, and safeguard your personal data in accordance with Law of the Republic of Indonesia Number 27 of 2022 concerning Personal Data Protection (UU PDP) and relevant international data privacy standards.

1.Identity of the Data Controller

The designated Data Controller responsible for personal data processed via this website is:

PT Samator Land (The Samator Superblock)

Official Address: Jl. Raya Kedung Baruk No. 26, RW. 28, Kedung Baruk, Kec. Rungkut, Kota Surabaya, Jawa Timur 60298, Indonesia.

Privacy Inquiries Email: sales_property@samator.com

Official Phone / WhatsApp: +62 822-2900-0247

2.Personal Data We Collect

We collect personal information through two primary mechanisms:

  • Information Provided Directly by You: When you submit contact forms, commercial inquiries, brochure requests for our properties (Office Tower, SkySuites SOHO, SkySuites Residence, Sport Centre), or message our representatives, we collect your full name, email address, mobile/WhatsApp number, preferred communication channel, and message content.
  • Technical Data Collected Automatically: As you navigate through our site, our servers and analytics tools automatically capture technical data including IP address, hardware model, browser type and version, operating system, pages visited, session duration, and referring website URLs.
  • Cookies & Web Storage Technologies: We employ session and persistent cookies to remember user preferences (such as theme and language settings) and facilitate performance analytics and advertisement measurements.

3.Purposes of Data Processing

Personal data collected through this website is processed for the following legitimate purposes:

  • Responding to inquiries, business proposals, unit viewing schedules, or information requests.
  • Providing updates on property developments, commercial leasing availability, events, and relevant marketing materials.
  • Analyzing technical performance to improve website speed, mobile responsiveness, and user experience.
  • Measuring the effectiveness of online advertising campaigns and delivering relevant promotional content.

4.Cookies, Analytics & Third-Party Advertising

To ensure optimal operations and measure audience reach accurately, our website integrates established third-party services:

Google Analytics 4 & Google Ads (gtag.js)

We use Google Analytics to understand visitor interactions in aggregated formats, and Google Ads to evaluate marketing conversions. Google may utilize cookies to serve relevant ads based on previous visits.

Vercel Analytics & Speed Insights

Employed to monitor technical Core Web Vitals performance benchmarks without tracking personally identifiable individual profiles.

Cookie Management Note: You maintain full control to decline or delete cookies via your browser privacy preferences (Chrome, Safari, Firefox, Edge).

5.Legal Basis for Data Processing

In accordance with applicable personal data protection regulations in Indonesia (including PDP Law No. 27/2022), we process personal data based on:

  • Explicit Consent: Consent voluntarily granted when submitting our contact and property inquiry forms.
  • Contractual & Pre-Contractual Measures: Processing necessary to respond to your specific property leasing or purchase requests.
  • Legitimate Interests: Maintaining web infrastructure security, preventing fraudulent activity, and refining service standards.

6.Data Sharing & Cross-Border Transfer

Uncompromised Commitment: The Samator NEVER sells, rents, leases, or trades personal visitor data to any third parties.

Personal data is strictly shared with vetted technical infrastructure partners bound by confidentiality agreements (such as Vercel Inc. cloud hosting and Google LLC). Where cloud servers reside outside Indonesia, we verify that robust encryption and comparable international safeguards are enforced.

7.Data Security & Storage Retention

We implement rigorous organizational and technical safeguards, including Transport Layer Security (TLS/HTTPS) encryption, role-based access restrictions, and firewall protections to protect data against unauthorized disclosure or loss.

Inquiry information is retained for the duration of the commercial engagement or as mandated by statutory Indonesian business and tax record-keeping regulations.

8.Your Rights as a Data Subject

Under data protection legislation, you are entitled to exercise the following statutory rights:

  • Right of Access: Requesting confirmation and access to personal data retained about you.
  • Right to Rectification: Rectifying inaccurate, incomplete, or outdated personal details.
  • Right to Erasure: Requesting deletion of your data when no longer necessary for original purposes.
  • Right to Withdraw Consent: Revoking consent previously granted for promotional communications at any time.
  • Right to Object: Objecting to specific automated processing or marketing profiling.

To exercise any of your statutory rights, please submit your verified request to our Data Controller at sales_property@samator.com accompanied by valid proof of identity.

9.Children's Privacy

The Samator website and commercial offerings are intended solely for individuals aged 18 and older who hold legal capacity to enter binding contracts. We do not knowingly solicit or collect data from minors.

10.Links to External Websites

Our website incorporates hyperlinks to independent external platforms, including WhatsApp, Instagram, and the Accor ALL reservations engine (Novotel Samator). We hold no responsibility for the content, privacy practices, or security standards of third-party portals and encourage you to review their respective policies.

11.Updates to This Privacy Policy

We may amend this Privacy Policy periodically to reflect legal developments or operational enhancements. All modifications will be posted directly onto this page with an updated revision date prominently displayed.